LEAN IN CLOSER: I’M ABOUT TO TELL YOU MY INSTAGRAM GROWTH HACKS.
Ready?
There. 👏
Are. 👏
No. 👏
{Worthwhile}.👏
Hacks. 👏
What there is though?
⚡️ HUGE OPPORTUNITY FOR GENUINE CONNECTION THAT LEADS TO WORTHWHILE COMMUNITY GROWTH. ⚡️
👯♀️ Quite simply, there are people with problems to be solved. And you are the problem solver. 👯♀️
Put two and two together and watch your community grow.
How? Let me break it down.
STEP 1: Solve problems through content.
STEP 2: Get that content seen.
SOLVE:
– Select a specific audience, then find out what their pain points and aspirations are.
– Create content of value to solve these problems and serve your ideal audience. Content that makes ’em feel seen. heard. and helps them move away from their pain points and closer to their aspirations.
– Show ’em directly or indirectly that the solutions you offer help solve these pain points even further to convert them to customers.
– BONUS ROUND? Sprinkle in your unique voice, vibe and values so you stand out as *the* unique problem solver for *them* and stand out from your competition.
SEEN:
Got content of value? Now get it seen…
– Use a micro hashtag strategy. 10 location hashtags. 10 industry hashtags. 10 niche-specific hashtags.
– Collaborate. Find people that are complementary but not competitive to your brand and collaborate so you can be seen by their audience. Competitions. Take-overs. Post sharing agreements.
– Do outreach. Comment on posts where your audience hangs out to get seen.
– Use the tools you’re being given by the platform to be seen. Right now? That’s reels. Next year? Who knows. But use everything to your advantage.
– BONUS ROUND: Pay to play. Once you’re confident you have KILLER content on your pages that people will binge and fall in love with? Run ads to get in front of more people. Even $5 per day can help reach more people. But you need to make sure your organic content is better than great first.
AND REMEMBER: There are no secrets. Buying fake followers will not build you a better business.
Community growth might not always be simple, but it always comes down to your SOLVE + SEEN strategies.