Content. Copy. Compelling Brand Strategy.
A free guide from This is Co.
The 6 stories
that sell.
{you're already sitting on every single one of them}
Stories are one of the most powerful things we can be doing in our business. Master them, and you can turn any size audience into real income - I sent one email to just 198 people and it made $52,000, not off the back of a massive launch or a fancy funnel, but because I used the power of storytelling really, really well. This guide hands you all 6 stories, fill-in-the-blanks style, so you can write yours this week.
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What's inside
Here's everything waiting inside.
- The 6 kinds of stories that move money - 3 that get you loved, 3 that get you selling {straight from Episode 54 of the pod}
- A fill-in-the-blanks version of every single one - so you know exactly what to say and where to say it, no staring at a blank page
- Each one shown in action - the usual way next to the story way, so you can feel the difference for yourself
- Which story, when - launching? getting crickets? hearing the same "yeah but will it work for me" on repeat? You'll know exactly which story to reach for
- Where to use each one - your emails, captions, sales pages, Instagram stories - so they actually get used, not just saved for later
Who this is for
This one's for you if...
- You're posting consistently but getting crickets - and you're over pouring time into content that doesn't sell
- Selling makes you cringe, so you keep serving and serving and never quite get to the pitch
- You've heard "tell more stories" a hundred times and thought "I don't have any" {spoiler: you're sitting on a goldmine}
- You're short on time and juggling ALL the things - you need something you can use today, not another course to study
The receipts
Stories don't just get likes. They move money.
The data on this is honestly wild. Give someone a plain fact and they remember 5-10% of it - wrap that same fact in a story and they remember 65-70%. Storytelling can lift your conversions by around 30% {not your engagement - your conversions, the thing that actually pays the bills}, and 95% of our buying decisions are made on emotion, not logic. The two emails below are what happened when I used all of that on purpose.
hey, i'm carinda!one biz owner to another...
I'm Carinda - your small biz marketing sidekick, digital offer strategist and online biz bestie.
Tens of thousands of digital offers sold, tens of thousands of small business owners helped, and millions of dollars generated in my own little business - a huge amount of it through stories exactly like these. I made this guide because I watch brilliant women freeze at "I don't have any stories" while sitting on a literal goldmine. You have them. This shows you where they are and how to tell them.
ready for your six?
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Yes! Send me the 6 stories
{takes you straight back up to the little box - pop your email in there 💛}